Grace Wilkinson

MD of Peckish Co-op

With an impressive track record delivering key retail change, Grace is recognised in the world of fast online grocery and retail, and as MD, is currently scaling-up The Co-op Group's new q-commerce brand Peckish. With over a decade of experience at the cutting edge of digital commerce, Grace has played a pivotal role in transforming how consumers access grocery and everyday essentials-from rapid Last Mile delivery to innovative eCommerce platforms.

Day 2 | 4th March

3:10 PM Case Study: How to activate new and under-leveraged commerce models, channel strategies, and routes to market to drive incremental value and build strategic resilience

In a world of blended channels and shifting shopper journeys, knowing when to own the consumer relationship—and when to lean on partners—is critical. This session will explore how to strike that balance, helping you determine where direct brand engagement adds value and where distribution through third parties makes strategic sense. Learn how to activate owned media and content ecosystems that convert at the moment of inspiration, and explore innovative formats such as sampling, referrals and bundling to build compelling propositions outside of traditional retail frameworks.

Check out the incredible speaker line-up to see who will be joining Grace.

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