Christian Skaar

Christian’s role is to ensure the creation and upskilling of high performing teams across Europe and North America while at the same time fostering exchange between markets and the build of a strong eComm community. Next to that, his team is working on driving media and content performance to the next level and piloting new tech – and in the case of successful POCs, rolling them out to markets. Christian is investing in solutions that help his team to stay ahead and relevant with content, especially in the age of assistants. He is also always looking for new impulses in the social commerce space as well as innovative solutions in the area of 3P. The team is currently working on a new OPM for the eCommerce teams which will help them to be faster to market, reduce working in silos and unleash potential by leveraging synergies across teams.