Jais Holm Skylvad

Jais leads Creative and Production at The Barn, Arla’s in-house agency, guiding a team of 70 thinkers & do’ers across five agency hubs to build concepts and ideas that connect emotionally while working seamlessly across all touchpoints. His responsibility is to ensure creative quality and that we scale creativity globally while keeping it relevant to people’s lives locally. The team is investing in modular content systems, automation and AI workflows to supercharge our teams, and solutions that free up resources from repetitive versioning and give more time to craft that drives emotional impact. The focus is Through The Line delivering brand-led and cultural-led content built from the same strategic spine. Jais is currently establishing a culture-led operations setup to design for global and local relevance delivering faster time-to-market, stronger engagement, and proof that efficiency and creativity can fuel each other in FMCG.