Martin Heubel

Amazon Strategy Consultant Consulterce

Martin is an independent eCommerce strategy consultant and former Senior Manager at Amazon, where he led several FMCG categories and helped companies like Nestlé, PepsiCo, and Mars successfully sell online. At Consulterce, he works with clients across Europe and North America, providing tailored advice to help brands elevate their Amazon margins to profitable levels. Martin is currently helping various Amazon 1P vendors strengthen their commercial negotiations with Amazon through proprietary frameworks and in-depth advisory support. Alongside this, he runs first-party research and advanced commercial audits that go beyond the surface, uncovering margin opportunities and delivering measurable profitability improvements for global household brands selling on Amazon Vendor Central.