Daedal is an eCommerce consultancy whose mission is to make you the best you can be at selling online. We specialise in Joint Value Creation programmes that unlock new online growth for both brands and their key eRetail partners, which may involve a focus on:

• eCategory Leadership: deploying the eCategory Flywheel to unlock the new triple win for the brand, its eRetail partners and the omnichannel shopper.

• eJBPs: ensuring online is properly considered and valued in multi channel business plans.

• Capability Building: using our data driven approaches to unlock sustainable capability improvements in organisations.